Throughout
my computer science career, I have always had an interest in front-end design,
which consists of what the user sees, such as color schemes, layout, sizing of
elements, and flow, rather than the functionality of a website.
When
deciding on a research topic, I figured it would be most beneficial for me to study something that would relate to the front-end, as it would help
me learn more niche topics within front-end design. After talking with the
campus expert on web design, Professor Zelikovtiz, she gave me the task of
finding something that there was little knowledge about, but could have a
possible impact on future web design. Parallax scrolling fit in perfectly, as it
was something I heard of but did not know a lot about it, nor had I ever used
it in any of my websites.
Parallax
scrolling is a web design technique that allows a static 2D website to have a
3D feeling by having text, images, and other elements on the page to move at
different speeds compared to each other. Web designers use this to try to keep
consumers on a website longer or have them visit more frequently, and try to
create a more pleasurable user experience. My research tackled the issue of whether
it was beneficial for web designers to use it due to an increase in
positive user experience, or if it was simply unnecessary work for the web
designer.
To continue this research, I would like to get more user responses so that
I could have a larger population of pulled data. This would allow for a more
accurate analysis with regard to whether one website was preferred over the
other. Another aspect of my research that I would want to expand on would be to
have all participants take the survey on one computer so that there is no
difference in speeds, or displays from one user to another.
At
the end of the day, I am proud of the research I was able to conduct and the results
I got from it, and plan to continue the research in the future in order to find
a more accurate response.
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